On a mission to
unlock growth for law firms.

Our Values
Speed
We don’t waste time—and neither should you. Our system is pre-built, proven, and ready to deploy. That means we move faster than traditional agencies. When law firms need growth, they need it now. We deliver leads in days, not months.
Value
Results are the only metric that matters. We’re not here to check boxes—we’re here to drive revenue. Every move we make is focused on ROI. We aim to deliver more than expected, every time.
Integrity
No fluff. No filters. Just straight-up transparency. We tell you what’s working, what’s not, and how we’ll fix it. You’ll never be left guessing.
Partnership
You’re not just a client—you’re a partner. We win when you do. Our strategies are built collaboratively, our goals are aligned, and our success is shared.
Leadership Team
Jordan Latourelle
Head of Inititatives
jordan@firmfunnel.com
Josh Sheppard
Head of product
josh@firmfunnel.com
Marco Janeczek
Head Coporate Dev.
marco@firmfunnel.com
Our Story
Jordan is a serial entrepreneur and tech CEO who has lived and breathed growth for over a decade across his own ventures.

Jordan led growth initiatives for Toronto-based law firms, achieving standout success and gaining deep insight into what truly drives results in the legal market. Through this experience, Jordan uncovered a common truth: most law firms struggle to grow beyond Google Ads. In today’s landscape, Google Ads are becoming more expensive, less effective, and ultimately capped in their potential. Once the low-hanging fruit is picked, it becomes increasingly difficult to scale. Until now. That’s why Jordan decided to turn his learnings into a service—giving law firms a smarter, more sustainable way to grow.

Jordan is a two-time CEO and a graduate of Silicon Valley’s Y Combinator—one of the world’s most prestigious tech accelerators.
We build and run initiatives
for lawyers.
Satisfaction
Battle-Tested Growth
Playbook for Law Firms
14-days no risk!
Try us now!
Start free today—14 days, no commitment required.